We want to become a reference in the region for excellent customer service

Hammad Khan, Interim CEO

50 YEARS OF LEADING THE WAY

OUR VISION

To provide outstanding insurance solutions that help create and protect wealth and wellbeing.

OUR MISSION STATEMENT

To develop superior insurance propositions that:
  • Customers recommend to family and friends
  • Owners buy for their businesses
  • Employees are proud of
  • Shareholders seek for long-term returns
  • Brokers select for their clients

50 YEARS OF COMMITMENT

  • Collaboration

    For 50 years, we've worked as one team, united by one goal: your peace of mind.
  • Customer First

    Since 1975, our customers have remained at the heart of everything we do.
  • Excellence

    For 50 years, we've kept our promises, remained accountable, and earned our customers' trust.
  • Intregrity

    For 50 years, we've kept our promises, remained accountable, and earned our customers' trust.
  • Constant Improvement

    Five decades later, we continue thinking of innovative ways to enhance customer experience.

OUR BOARD OF DIRECTORS

50 YEARS OF DOING THINGS RIGHT

For 50 years, we've exceeded expectations. Our efforts haven't gone unnoticed.

  • 'Digital Initiative of the Year' and 'Commercial Insurer' - Insuretek Golden Shield Excellence Awards 2024

    A recognition of Sukoon's Digital Transformation framework - fourth time in a row - and market-leading commercial insurance solutions.
  • 'UAE Insurer' - MENA IR Awards 2024

    Won twice in a row, the award recognises the MENA's leading insurance provider who is judged to have the most effective and efficient operations in place, uses robust systems and processes, and has a team capable of delivering excellence without fail.
  • 'Most Innovative Life Insurer of the Year' - The Global Economics Awards 2024

    The award recognises Sukoon for demonstrating exceptional creativity and forward-thinking in the life insurance segment, leading the way while setting new standards for the industry.
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